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Managers and supervisors in customer-facing roles, who are responsible for ensuring that the service level offered to customers is a ‘positive differentiator’ for their organization.
“Top-quality customer service is never an accident. It is the result of high intention, great effort, intelligent direction, good management, and skilful execution.”
In fiercely competitive markets such as the Gulf region, where products and services are similar, ‘putting the customer first’ is a key strategy for building a successful business. Delighted customers return and send others; dissatisfied customers do not! Surveys have found that it costs about eight times as much to acquire a new customer, as it does to keep an existing one. So it seems obvious that it should be the intention of most sensible business people to provide outstanding service. But this is not easy to apply in practice. We are all customers, and most of us can tell horror stories about very poor customer service in the Gulf region. Rudeness, bad service, indifference to identifying customer needs, etc., are too often encountered. We might like to think that such things do not happen in our organizations; but positive customer care does not occur naturally. In fact, it is extremely difficult to achieve!
How can a manager or supervisor ensure that good customer care and excellent service will prevail throughout his / her organization? What are the simple practical steps that lead to quality products and excellent service? This program is very participative, and allows delegates to address issues in a practical way, which clarifies the relationship between customer care and overall business strategy. A clear ‘Customer Relationship Management’ program is essential for successful corporate planning.
DAY ONE
DAY TWO
Before the course each delegate will be asked to complete a Pre-Course Briefing Form to determine their individual objectives for attending the course. These objectives will be used by the Tutor to give on-target training that is focused on the individual delegates.
At the end of the course each delegate will be asked to complete a Personal Development Plan that can be used as part of future appraisals, and that will also be an important tool for management reference.
Total Investment: AED 4,300/- + VAT, which includes – Training Materials, Lunch and Refreshments. Discount available for multiple bookings.
Managers and supervisors in customer-facing roles, who are responsible for ensuring that the service level offered to customers is a ‘positive differentiator’ for their organization.
“Top-quality customer service is never an accident. It is the result of high intention, great effort, intelligent direction, good management, and skilful execution.”
In fiercely competitive markets such as the Gulf region, where products and services are similar, ‘putting the customer first’ is a key strategy for building a successful business. Delighted customers return and send others; dissatisfied customers do not! Surveys have found that it costs about eight times as much to acquire a new customer, as it does to keep an existing one. So it seems obvious that it should be the intention of most sensible business people to provide outstanding service. But this is not easy to apply in practice. We are all customers, and most of us can tell horror stories about very poor customer service in the Gulf region. Rudeness, bad service, indifference to identifying customer needs, etc., are too often encountered. We might like to think that such things do not happen in our organizations; but positive customer care does not occur naturally. In fact, it is extremely difficult to achieve!
How can a manager or supervisor ensure that good customer care and excellent service will prevail throughout his / her organization? What are the simple practical steps that lead to quality products and excellent service? This program is very participative, and allows delegates to address issues in a practical way, which clarifies the relationship between customer care and overall business strategy. A clear ‘Customer Relationship Management’ program is essential for successful corporate planning.
DAY ONE
DAY TWO
Please contact us for specific details on the courses we are running. Our Business Development Staff will be happy to provide you with further details.
Before the course each delegate will be asked to complete a Pre-Course Briefing Form to determine their individual objectives for attending the course. These objectives will be used by the Tutor to give on-target training that is focused on the individual delegates.
At the end of the course each delegate will be asked to complete a Personal Development Plan that can be used as part of future appraisals, and that will also be an important tool for management reference.
Total ONLINE Investment: AED 2,900/- + VAT
Tax Registration Number (TRN) 100044986600003 for VAT purposes in the UAE only
